How Not to Apologize

Written on 12:24 PM by Gee

Harvard Business Review : “Lessons from Andy Pettite in how not to apologize.”

http://tinyurl.com/392ctg

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Teen and Tween Media Behavior Differs

Written on 10:42 PM by Gee

The Nielsen Company announced some of the findings of an in-depth study, "Kids on the Go: Mobile Usage by U.S. Teens and Tweens," on the mobile media and cross media behavior of U.S. "tweens" (ages 8-12), finding that 5% of tweens access the Internet over their phone each month.

While 41% of tween mobile Internet users say they do so while commuting or traveling (to school, for example), mobile content such as the Internet is also a social medium for this audience. 26% of tween mobile Internet users say they access the web while at a friend's house and 17% say they do so at social events.

http://blogs.mediapost.com/research_brief/?p=1604

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Four Ps of Social Marketing

Written on 10:56 PM by Gee

clipped from www.kubatana.net Strategic social marketing for nonprofits Nedra Kline Weinreich Circa October 2007 http://nonprofit.about.com/od/nonprofitpromotion/a/socialmarketing.htm

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Alley Cat Allies

Written on 2:40 PM by Gee

website for the support of cats without homes or owners - feral cats

read more | digg story

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Twittering away during crisis

Written on 9:21 AM by Gee

Southern California fires really forced people to depend on social media like Twitter. Kudos to KPBS that has been twittering away by seconds.
http://twitter.com/kpbsnews

Lots of articles chronicled this new phenomenon too. The communication world has indeed changed.

Here's one article from Yahoo:
SoCal Fire Victims Relying on Web 2.0

http://news.yahoo.com/s/nf/20071024/bs_nf/56250

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